Luxury recruitment website design
The Brief:Hudson Walker International required a new luxury recruitment website design for its market-leading Central London based agency. Graphic Alliance were asked to craft an online presence that communicated the pedigree of its headhunting services in a way that echoed the calibre of luxury clients that it represents. The brief also included the vital task of elevating Hudson Walker International’s position in the Google rankings for keywords such as ‘luxury recruitment agency’ and ‘luxury fashion recruitment.’
Project Notes:Hudson Walker has provided executive search services since 1993 specifically to the luxury goods and services sector. The new website had to not only communicate the experience and track record of the firm but also introduce the internet audience to the co-founders Pauline Hudson-Evans and Mathew Dixon and their team of consultants. The online presence also needed to feature Hudson Walker International’s thought leadership pieces and the ‘Opinion’ and ‘Journal’ areas were introduced to fulfil this strategic goal. Finally it was necessary for the visual look and feel to sit shoulder-to-shoulder with the very best luxury goods and services websites in the industry.
The Result:It Since launching the new Hudson Walker International website the firm has enjoyed a noticeable increase in enquiries from the website. Both clients and candidates have been getting in touch with the team either by email or via online enquiry forms after having viewed the web pages. The site is also optimised for SEO and now comes 1st in Google for ‘luxury fashion recruitment’ and ‘luxury recruitment agency’.