Hopping on a KLM flight is very exciting these days, particularly so if you travel World Business Class and happen to be a fan of avant-garde fashion label Viktor & Rolf.

The designers behind the Dutch label have lent their creativity to the airline’s amenity kits, and there’s one version for men and another for women. The launch marks the first outing of a four-year collaboration between the fashion house and the airline, and new designs will drop every year throughout the partnership. This is not the first time KLM has involved native design talent to assist in developing its in-flight goods- Marcel Wanders, for one, is the creative force behind the tableware.